Sims 3 to be DRM free? This from EA, have they seen the light?

EA let slip today that the Sims 3 will not ship with intrusive DRM (read SecuROM).  EA sites past backlashes, particularly Spore as the main reason.  So far it looks like the Sims 3 will ship with a CD Key activation and . . . well, that’s it.  If this is true, then I’m willing to give EA a bit of a golf clap and let’s see what happens with other forthcoming titles.  Here’s what EA has to say about it.

Hello everyone I wanted to share news with you regarding our copy protection plans for The Sims 3.

We’ll have more information for you as we get closer to launch about everything we’ll have to offer on and The Sims 3 Store, but we have heard your requests over the past months and here is our plan for The Sims 3.

The game will have disc-based copy protection – there is a Serial Code just like The Sims 2. To play the game there will not be any online authentication needed.

We feel like this is a good, time-proven solution that makes it easy for you to play the game without DRM methods that feel overly invasive or leave you concerned about authorization server access in the distant future.

We’re really excited to bring you the game for the PC and Mac starting June 2, 2009. The extra time we’ve taken to polish the game has resulted in an even better game experience for you to enjoy and we can’t wait for you to see for yourself!

Thanks for your passion and your loyalty.
Rod Humble

With this out in the open now, I hope other companies will take a good, long, hard look at DRM schemes and see that at best they frustrate paying consumers and at worst they cause massive piracy.

I’d still be on the fence about purchasing EA titles.   And really, the Sims isn’t my bag when it comes to video games.  I know I’m not alone in hating DRM with a real passion.  Let’s let EA know that this is the right move folks.

[tags]sims 3, drm, EA, video games[/tags]

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